Marketing University Credit Certificate

Overview

The Marketing undergraduate certificate is designed for professionals looking to increase knowledge and develop skills in promotion, branding, and customer targeting and segmentation. With a foundation based on a Christian worldview, students will have the opportunity to develop business strategies focusing on various marketing functions, including planning marketing campaigns and integrated marketing communication. Featuring elective courses in e-commerce, graphic web design, advertising, and sales, this certificate is applicable to all organizations, including for-profit, non- profit, church and parachurch ministries, and government. This certificate is eligible for up to 12 hours of university credits at the undergraduate level. University credits are awarded for courses completed with a grade of C or higher. Acceptance to this program does not guarantee acceptance into the full NGU degree program.

Upon successful completion of the program, students will receive a professional undergraduate Certificate in Marketing from North Greenville University.

Certificate Requirements

Certificate Requirements

MRKT-2330Fundamentals of Marketing

3

MRKT-3332Consumer Behavior

3

Elective Requirements

Choose two from the list below.
MRKT-3316Sales Management

3

MRKT-3360E-Commerce Marketing

3

MRKT-4311Graphic and Web Design

3

MRKT-4328Advertising

3

Total Credit Hours:12